Why does WIC allow certain food items, but other food items are not allowed on the program?
The United States Department of Agriculture (USDA) determines the basic nutrient guidelines that the Missouri WIC program follows in food selection. All food items selected must meet those requirements. The Missouri WIC program also uses cost, availability, and other similar criteria to select food items. Food items selected are low in sugar and salt and are good sources of vitamins A, C and D, iron, protein and calcium.